Increasing Sales and Service Efficiency with End-to-End Customer Visibility

Treebo Hotels aimed to streamline lead management, efficiently manage on-field operations, and implement a seamless vendor onboarding process. However, reliance on multiple tools and manual processes created inefficiencies in both sales and support. The lack of a centralized system caused delays in the sales process. Their field teams initially recorded customer data manually, leading to inaccuracies and data loss during the transition to digital tools. Vendor onboarding processes, managed via Excel sheets, lacked visibility into their performance, hindering decision-making. Without clear insights into the customer journey, key opportunities were often missed, impacting the overall bottom line.

Automating Hotel Booking Queries with Ozonetel’s Self-Service IVR

They deployed Ozonetel CCaaS across 200 branches, appointing dedicated Points of Contact to ensure the smooth implementation of the dialer solutions. Executives from over 200 locations could access the system and collaborate effectively, eliminating geographical barriers and improving operational efficiency. Within months, the dialer achieved nearly 100% adoption, indicating its effectiveness and acceptance among the teams. This enabled direct outreach to customers, improved engagement, and resulted in a 5% improvement in customer retention and substantial revenue savings.


To address this, the firm implemented Ozonetel’s self-service IVR system, which automated the majority of routine queries. Initially, the IVR managed 47% of queries; it could now handle 60%, achieving a 30% increase through improved IVR design, seamless integration, and a robust process flow. Our solution not only improved response times but also enhanced overall customer satisfaction. By offloading common inquiries to the IVR, agents were able to focus on more complex and critical issues, further optimizing the customer experience.

Optimizing Sales Pipelines Through Unified Systems

Treebo relied on dedicated lead generation teams and field sales reps to acquire leads, with on-site visits initially documented manually in notebooks. During the shift to digital tools, key information was often lost or misrecorded, leading to data gaps and compromised integrity. In absence of a centralized system, these teams operated in silos, hindering the overall efficiency and effectiveness of the sales pipeline.

By integrating Ozonetel CCaaS with their CRM, Treebo transformed its sales operations. Every conversation, from initial contact to follow-up, was automatically captured and synced to the CRM in real-time. Field teams could log meeting notes on the go, ensuring no lead is missed. The central team gained full visibility into the pipeline, enabling them to analyze performance, provide strategic guidance to field reps, and boost conversions with a data-driven approach.